Developing new features for Calm, a meditation and wellness app, based on user research. And redesigning its UI for a more soothing and atmospheric experience.
Communication Arts 2024 Interactive Annual Competition, Shortlist
Users are confronted with confusing navigation. Although there is a plethora of helpful content, it is overwhelming in its presentation.
Make meditation approachable through comprehensible UI design that lends comfort in the exploration of wellness content.
The Calm app can make for a confusing experience because of the unclear organization of content. It is also very isolating because the content is all pre-recorded. People often don’t know where to start when it comes to the world of wellness and meditation.
Make the vast world of meditation approachable and beginner-friendly. Create a sense of community by including live features where users can perform interactions with. Extend the benefits of meditation to those with insomnia.
After content blocking and wireframing, we designed how the app would look to the user.
Guided meditations with instructors in real-time.
Self-record your own positive affirmations because you know yourself best. Listen to own voice until you believe it yourself.
Create your own soundscape to fit your sleeping needs.
To make the world of meditation approachable, we create a calm, and encouraging atmosphere that eases users into exploring and feeling comfortable in themselves. Providing a sanctuary to immerse their mind in.
Encouraging
Make users feel comfortable in themselves and improving their wellbeing.
Calming
Puts users to ease, instead of feeling overwhelmed.
Stimulating
Spark curiosity and exploration, especially in an app aimed for self-discovery.
Clear
Approachable and welcoming to users of all levels, from beginners to pros.
A soothing UI design for a smooth experience because the last thing users need is more stress from the app that is meant to help them.
Design the collection of pre-made affirmations and how the user may use it. Make recording positive affirmations more customizable, such as choosing a background screen while the affirmation plays.
